Reported directly to the company manager to develop a targeted social media strategy, blog post schedule, email marketing campaign and client outreach for Balmain Hair Couture Paris, a luxurious hair care
brand.

Conducted in-depth research into audience demographics and psychographics to gain insights that inform content creation, ensuring content
resonated with the salon’s upscale clientele.
Designed a comprehensive social content calendar for Facebook, Instagram & TikTok, mapping out a captivating campaign that promoted Balmain Hair Couture Paris and drive brand engagement within the
luxury hair care market, emphasizing the salon’s premium services and products.

Collaborates directly with the Content Manager to produce highquality, SEO-optimized blog posts, showcasing expertise in the SaaS industry to boost
client visibility and thought leadership.

Crafts persuasive landing page copy tailored to the unique offerings of SaaS clients, focusing on driving conversions and lead generation.

Plays a key role in maintaining content excellence by editing and proofreading various materials, ensuring accuracy, consistency, and a polished final product for clients in the SaaS sector.

Crafts SEO-optimized blog posts, enhancing online visibility and engagement for diverse clients within the home improvement sector.

Develops compelling landing page copy to drive conversions and lead generation, tailoring messaging to each client’s unique offerings and target audience.

Creates persuasive and personalized email content that drives customer acquisition, retention, and brand awareness for a range of clients in the home improvement industry

Writing SEO-optimized blog posts for an online publication.

Planning and organizing social media strategy and content.

Initiating unique content ideas to ensure high ranking of blog posts.

Writing engaging, SEO-optimized content, website copy, landing page and descriptions.

Increasing business’ visibility and driving organic traffic and conversions to website.

Researched and wrote SEO-optimized content for a spiritual niche
blog website.

Incorporated secondary keywords, backlinks, affiliate links, and visual media into written blog posts on WordPress.

Edited and proofread blog posts for accuracy and originality.

Achieved a 95%+ search engine optimization score for written blog posts.

Drove organic traffic and conversions to website.